Like one of the family


Founded in 1979 by Willie and Lynn Itule, our sole mission since that first day has been to deliver the freshest and highest quality produce to our valued customers. With a steadfast commitment to customer service, we’ve set the standard for excellence amongst Arizona produce companies.

While we may have grown to a 100-plus-person produce company, our roots are that of a family business. Willie runs the day-to-day operations and oversees all purchases and sales. Lynn leads the financial and accounting departments at Willie Itule Produce.

The next generation is also heavily involved in our Arizona produce company. With experience in every aspect of the produce industry, all three have learned how to operate the family business from the ground up.

We’re also dedicated to serving those in our community. Philanthropy and community service are integral to our mission. In addition to supporting local charities, as a company, we take an active role in in healthy eating initiatives for children.

With a unified commitment to quality service, quality produce and quality people, our team works toward the common goal of delivering unparalleled service and the freshest product on the market every day. Your complete satisfaction is what motivates us to pursue these goals.